How to Sell Your House Faster in a Competitive Market: Step-by-Step Guide

How to Sell Your House Faster in a Competitive Market: Step-by-Step Guide

Hands holding house that’s for sale – Local Records Office

Most sellers have a hard time selling their property because the price they perceived for their property is way too high in what the market is willing to pay for it. Doing your homework of researching online sometimes might surprise you that your property might cost more than you expected or sometimes will educate you not to expect too much.

1. Look Up Real Estate Photography Tutorials on YouTube

If you do not like the price the market wants to pay better hold tight to your property or have it developed into a cash flow-producing asset. Real estate photography is a genre of its own. Real estate type photography is better done with a DSLR camera and a drone to get aerial views.

Real Estate Photography Basics

2. Post Clear Photos

A picture paints a thousand words. Make the pictures of your property worth more than the price you are offering. For example, your House cost $3 Million dollars makes it look like $5 Million in pictures. Make sure that your pictures are far better than the top 5 similar bench-marked properties offered online.

You can search YouTube guides on how to take good real estate photographs. Also, I recommend you hire a good photographer especially if you want your photos well done.

3. Community

Make your location even more desirable if it is already desirable, and desirable if it isn’t by pinpointing in your location description all nearest landmarks with a 2-kilometer radius such as schools, churches, markets, malls, government, and private offices.

Explain how to get to the nearest train, bus, jeepney, or tricycle terminal. Mention travel time or how long will it take from your property to the nearest commercial or business centers, airports, seaports, and other places of interest for your potential market.

4. Identify the Buyers You Want to Sell To

As an owner of the property and probably a resident of the area in which the property is located, you already have an idea of the types and what kind of people might be interested to buy your property. You can see who are your neighbors and what they for a living. For Example: if your property is located near a college or industrial area, the most likely buyers would be people who are going to convert your property into an apartment or room rentals.

5. Have Flexible Payment Terms

Be open to different payment options. Most first-time property sellers want cash for their property. Most of them get cash but they get less because of price negotiations. Having flexible payment terms can be a bargaining chip during price negotiation.

6. Spot Potential Deal Breakers Ahead

Identify potential problems and concerns that your potential buyer might notice about your property so that you can prepare countermeasures. You must be able to identify all objections that might arise and know how to handle those objections. If you are too emotional to do it yourself maybe because of the sentimental value of the land have a professional real estate broker handle it for you.

7. Be Searchable Online

There are people who are right now looking to buy your property on the Internet and make sure that they can find you. You can do this by posting your property for sale in Classified Ads. Remember that only owners, their legal representatives, and licensed real estate brokers and their companies are allowed by law to sell property online.